Be a STAR Goes Purple

*** MEDIA ALERT ***

BE A STAR GOES PURPLE IN SUPPORT OF GLAAD’S SPIRIT DAY
AND WILL HOST ANTI-BULLYING EVENT
AT SOUTH BRONX ACADEMY FOR APPLIED MEDIA

Tuesday, October 7, 2014 at 9:00 a.m.

*ONE-ON-ONE INTERVIEWS AVAILABLE*
*GREAT PHOTO AND B-ROLL OPPORTUNITIES*

WHAT:  
WWE and The Creative Coalition will support GLAAD’s Spirit Day by “going  purple” through their joint Be a STAR (Show Tolerance And Respect) anti-bullying initiative. WWE Superstars The Miz, Darren Young, Sin Cara, WWE Diva Natalya and WWE announcer Renee Young will speak to 300 students at South Bronx Academy for Applied Media about the importance of providing a positive and equitable social environment for everyone regardless of age, race, religion or sexual orientation.

As part of The Creative Coalition and WWE’s support for GLAAD, a Be a STAR Alliance Member, the Be a STAR logo will be turned purple and students at the rally will be given special t-shirts, encouraging them to show support for LGBT youth and speak out against bullying on Spirit Day.

For more information, visit www.wwecommunity.com/beastar.

WHEN:
Tuesday, October 7, 2014
Media Check-In: 8:45 a.m.
Event: 9:00 a.m. – 10:00 a.m.

WHO:
The Miz, WWE Superstar
Darren Young, WWE Superstar
Sin Cara, WWE Superstar
Natalya, WWE Diva
Renee Young, WWE announcer
Omar Sharif, Jr, Director of Annual Giving & National Spokesperson, GLAAD
Robin Bronk, CEO, The Creative Coalition

WHERE:
South Bronx Academy for Applied Media
778 Forest Avenue
Bronx, NY 10456

MEDIA CONTACTS:
Joe Quinn, WWE
203-352-8636
joe.quinn@wwecorp.com

Allison Risbridger, The Creative Coalition
646-717-9907
arisbridger@thecreativecoalition.org

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